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Niche Ingredients Go Mainstream

Niche Ingredients Go Mainstream


Last Published: 08/12/2016

Niche Ingredients Go Mainstream

Many products that were considered extremely unique only a few years ago are reaching the mainstream and now appeal to the everyday consumer. 

Ingredients including non-dairy milks, yogurt substitutes and non-meat proteins are everywhere.

Starbucks customers can add coconut milk to their drinks and Dunkin’ Donuts has introduced almond milk. Meanwhile, chains have added non-meat proteins to the mix, including Chipotle Mexican Grill’s Sofritas (shredded and braised tofu), and the Beyond Meat alternative at Which Wich Superior Sandwiches.

An upcoming trend is the Acai Bowl, which is essentially a big-bowl smoothie made from frozen acai pulp and soy milk plus bananas and lots of ice.  Acai bowls often feature toppings such as granola, chia seeds, chocolate chips and coconut flakes. Acai berries, a grapelike fruit from South America, contain antioxidants, fiber and heart-healthy fats. 

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