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Spices & Herbs for Clean Label Lovers: The New Rules

Spices & Herbs for Clean Label Lovers: The New Rules


Last Published: 04/17/2017

Spices & Herbs for Clean Label Lovers: The New Rules

Clean label is no longer a trend – it’s the rule.


Yet, over one third of respondents to a global survey conducted by the research company, Canadean said they do not have any understanding about the term “clean label.” Clean label carries different meanings, ranging from a simple or short ingredient list, to no pesticides/chemicals/toxins or allergens.

Clean labeling, using descriptive terms to promote products, tells consumers a simple and clear message quickly. Focusing on the sensory benefits of a product or dish tells the consumer what to expect. Emphasizing the ‘realness’ of ingredients and the superior flavor they provide gives a freshness cue to the consumer, and also a healthy halo to the dish. Spices and herbs provide a flavorful sparkle to these clean label dishes and offerings. Made by nature and provided by McCormick®, spices and herbs are a perfect choice for seasoning fresh and healthful dishes.

How to Spice It Up! 

  • Spice up Mexican-inspired dishes with McCormick Crushed Chipotle Flakes. Chipotle lends a smoky and spicy flavor to any dish.

  • Mix McCormick’s Ground Jalapeno into light mayonnaise or plain yogurt for a spicy, flavorful kick to sandwich spreads and dips.

  • Sriracha is a trending flavor among heat-seekers. McCormick’s versatile Sriracha Seasoning is a great way to add complex heat to any protein or side.

  • Did you know that spices and herbs can help you eat your vegetables? Broccoli, cauliflower, spinach, and other nutrient dense vegetables taste much better to a broader group of eaters when seasoned with spices and herbs rather than just salt and fat.

  • Boost your beans! Add turmeric and cumin to warm up the flavor and color of white beans, black beans, garbanzo beans, pinto beans and more.

  • Grilled fruit makes for a tasty clean eating treat. Pump up the volume by serving over yogurt with a sprinkle of cinnamon and a drizzle of honey.

Add a surprising kick to your summer cocktails and mocktails with the addition of McCormick Ancho Chile Pepper simple syrup. In a 1:1:1 ratio (cup:cup:teaspoon), bring sugar, water and chile powder to a boil and simmer for 5 minutes. Chill and use as an ingredient in any of your favorite citrus drinks.

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