Sustainable Marketing and Marketing Sustainably: How to Avoid the Pitfalls of Greenwashing in the Hospitality Industry
Sustainable Marketing, and Marketing Sustainably: How to avoid the pitfalls of greenwashing in the hospitality industry.
Do you sometimes refrain from shouting about your restaurant, pub or caterer’s sustainability for fear the claims maybe perceived as greenwashing? Or maybe you’re just not 100% sure what amounts to a credible claim. Read our article on how to avoid the pitfalls of greenwashing within this environment.
May 05, 2022