How Entegra boosts NICA's buying power in the event concessions industry 

The National Independent Concessionaires Association (NICA) serves a unique membership: the mobile food and retail vendors you see at fairs, festivals and special events across the country. These aren't your typical brick-and-mortar businesses. They're always on the move, requiring specific solutions to meet their needs. NICA sought a partner that understood these challenges and could deliver consistent value across a diverse landscape. ^[1] 

NICA finds cost-effective alternatives and enhanced vendor support with Entegra's group purchasing program 

To illustrate the benefits of Entegra, NICA’s Executive Director, Rey O’Day, explains: "When you go to a fair or festival or an event and you eat something, the owners of those businesses are the members of our organization. We were looking around for a buying group that we thought was the best in the country, and Entegra had the best set of what those agreements were across the marketplace. I went to [Entegra] because I felt that they had the widest variety, the widest breadth of options and also the best of those options. This highlights a key factor: Entegra offered not just any solution, but the best solutions tailored to NICA's unique needs." 

Entegra's diverse supplier options and data analytics dashboards impress NICA 

Entegra stepped up to the plate, providing NICA members with access to: 

• A vast network of suppliers: Entegra provides access to a wide variety of options, ensuring that NICA members can find what they need, wherever they are.
• Data-driven insights: Entegra's PurchasingIQ dashboards provide valuable data on purchasing trends, helping NICA members make informed decisions. As O’Day notes, these dashboards offer insights into "who's buying, what they're buying, what that's doing.”
• A true partnership approach: Entegra understands the importance of catering to a "high-touch" industry that demands presence, engagement and responsiveness, providing the support and attention NICA members need."

Entegra and NICA: Building a better future for mobile food and retail businesses through strategic partnerships 

NICA's motto is "Together We Can," and as O'Day states, "Together we can with Entegra... bring better products and a better quality focus for pricing that matters for our industry, our members, our owners, and therefore, our guests.” 

This partnership is empowering NICA members to thrive, delivering better experiences to their customers. Entegra is excited to develop its partnership with NICA and explore future collaborations. 

Ready to see what Entegra can do for you? Fill out this contact form or visit leisure to learn more.

^{[1] https://www.nicainc.org/}