Navigating Changing Appetites in Food Service Industry

A Response to Weight Loss Trends

With the recent surge in weight loss, a shift in dietary habits is evident across the nation. This trend has left restaurant and food service operators pondering how to adapt to the changing appetites of Canadians. In response to this evolving landscape, we reached out to Entegra's Culinary Services teams for insights. Here are some strategies to prepare your food service for shifts in ordering, eating, and appreciating food.

Adjust Portion Sizes:

Reduced appetite, a common effect of these medications, may lead customers to order less or opt for smaller portions. Consider reevaluating portion sizes and pricing strategies to accommodate those who prefer lighter meals. This adjustment not only aligns with changing preferences but also helps reduce operating costs and minimize food waste.

Serve Healthier Menu Options:

Adapt your menu to cater to customers focusing on calorie intake and health conditions like diabetes. Incorporate ingredients from blue-zone diets such as nuts, grains, fruits, vegetables, and fish. Offering a variety of low-carb, low-sugar, and low-calorie options will appeal to health-conscious diners.

Rewrite Menu Descriptions:

Reconsider menu language by retiring phrases like "all you can eat" and "jumbo size." Diners today are influenced by descriptions emphasizing health, well-being, and mindful eating. Highlighting half portions, small plates, or samplers can attract customers who prefer moderation over excess.

Rethink Menu Ideation:

Seek culinary expertise to create new dishes appealing to this new demographic. Incorporate plant-based options and healthy alternatives, aligning your menu with evolving customer preferences. This approach not only attracts new customers but also retains your existing base, positioning your establishment as adaptable to diverse dietary needs.

 

Learn about Entegra’s culinary services.

 

Conclusion:

The restaurant industry has proven its resilience, overcoming challenges ranging from the pandemic to inflation, labor shortages, and supply chain disruptions. Adapting to changing customer demands is essential, and as the world's largest food group purchasing organization, Entegra is uniquely positioned to assist. To stay ahead in this dynamic landscape, reach out to us today for support in meeting your customers' evolving needs and ensuring the success of your food service establishment.